Branding
Brand name creation
Logo and identity design
Brand app design
Learn more about the project
Naming
The name of the brand comes from the meaning of the word fable, a fictional magical story that sparks curiosity, adding the elegance and eloquence of the Italian language, we managed to create a distinctive and fun name for the brand.
Identity
Like magic, the logo had to inspire that feeling of brightness and surprise. With a golden tone, brightness and vibrant colors, surprise, we managed to create a striking, colorful and fun identity like the products in the store. The font selection for the brand had to have the elegance and status of our clients, fulfilling that essence and establishing a unique logo.
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